New competitors, shifts in technology, changing business models, declining customer service, new marketing opportunities, and growing security risks are just some of the new and exciting challenges and opportunities faced by today’s Software as a Service (SaaS) companies.
To help employees better understand how a SaaS business makes money, Advantexe, an award-winning developer of digital business simulations has developed NuVu, the SaaS business Simulation.
How Does the Simulation Work?
In the simulation, learners take the role of the leadership team at NuVu Technologies, a fictitious
SaaS company. NuVu has shifted from a traditional on-premise software solution model to a Software-as-a-Service business model. The shift in software distribution has completely changed the way NuVu customers and employees approach their work resulting in greater agility, efficiency, and security. The company has been achieving mixed results. Although sales are growing, there is concern that NuVu’s offerings may be lagging behind their competition and they are at risk of being unable to provide customers the value they require.
Over the course of several simulated years, learners make operational business decisions to help NuVu generate more revenue, manage cash flow, and turn a profit. Some of the important business decisions include server management, service offerings, marketing, pricing, employee motivation, and setting budgets.
In addition to the day-to-day operational decisions, the simulation also includes several “Wobblers.” A wobbler is an event-based story that “lives” inside the simulation and can include company-specific situations, one-time events, long-term initiatives, or ongoing challenges and business opportunities.
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Additional Information
