Disrupting the Traditional Role Play with Digitalization


One of the longest used and most successful forms of training is the traditional role play exercise. Therole-play-digital-disruption role play can be used for many different types of skill building where practice of a dialogue is required. The most popular types of role plays include Coaching and Selling exercises where multiple repetition and feedback can dramatically improve performance.

There is an old training saying that goes “nobody ever got better by practicing less” and role plays can be a very effective and cost-efficient way of practicing and developing skills. To be successful, great role play exercises must have strong structure and content.  For example, I just finished developing a new GROW Coaching learning journey for one of our clients that features a digital business simulation for learning and role plays for practice.  About 50% of the entire learning journey is role play based where participants work with a partner to practice different elements of the GROW model such as having conversations on goals, realities, options, and a way forward.

Challenges of the Traditional Role Play

As great as a live role play can be, their effectiveness has limits.  As someone who has used role plays for many years, I know the two primary limits are scalability and note taking.

Scalability is an issue because good role plays are human time intensive and most of the time they are executed in pairs or triads. In each instance, a good role play needs a moderator to observe and give feedback which further dilutes the efficiency.  The other big challenge is good note taking.  A typical role play takes 3-5 minutes and should be observed by a great note taker who can capture key moments and critical learnings.  Unfortunately, I have found that good note taking during a role play exercise is a lost art and a lack of good notes can severely diminish the effectiveness.

Digital Role Plays: The Disruptive Future

The talent development industry has been slow to react to disruptive technologies which means there are significant opportunities to enhance many of the antiquated formats of learning like to role play.

I recently had the opportunity to integrate a digital role play technology into a leadership development program and I am thrilled to share that it was everything I expected and more.  The sophisticated technology is easy to use and very effective.  Basically, participants of the role play open their laptops or smartphones, log into the platform, and then engage in a role play exercise that is recorded into the cloud.  At the end of the exercise, participants used a built-in scoring rubric to score the role play. One of the great things about the digital role play is the video. “At the 2-minute mark you asked a great question about my goals, but then you didn’t let me answer or develop my thoughts” was one of the interesting outcomes of the feedback.

While the actual live experience was extremely useful, there are other great benefits including:

  • The video is stored for future viewing
  • The data can be aggregated and analyzed for trends
  • Other participants can view the videos for best (and worst) practices

At the conclusion of the live role play exercises participants were informed they would have the opportunity to engage in 3 more exercises virtually.  They were truly excited and looking forward to participation and further practice.  In addition, as part of the “cascade” program to push new skills down into the organization, each of the participants is using the technology to train their direct reports to learn how to give feedback to their direct reports.  In the space of just a day, we were able to go from 25 participants to 185 direct reports to over 1,000 of their direct reports. That is true and positive disruption which will have a positive business impact.

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Robert Brodo

About The Author

Robert Brodo is co-founder of Advantexe. He has more than 20 years of training and business simulation experience.