As a person who studies business acumen for a living and has been doing so for more than 50 years, I can sleep pretty well at night without worrying that AI is going to take over the world and kill all the humans.
Turn on the news, listen to a podcast, or spend ten minutes scrolling through your social media streams, and you might reach a different conclusion. Apparently, artificial general intelligence is coming, superintelligence is right behind it, millions of jobs are going to disappear, humans will become obsolete, and the machines will take over sometime around a week from next Thursday.
Maybe.
But I have a slightly more cynical, and much more boring, business acumen perspective.
Eventually, somebody has to pay for all of this. And that is where things get interesting.
A Little History Lesson
Over the past 150 years, we have seen versions of this movie before.
Banking became enormously powerful and complicated. Pharmaceuticals experienced explosive innovation and investment. Agriculture industrialized. Telecommunications transformed the world. The internet created entirely new industries. Software changed virtually every business process. Cryptocurrency arrived promising to reinvent money itself.
The technologies were different, but the business cycle often had some familiar characteristics.
An exciting new opportunity emerges. Capital pours in. Companies race to establish leadership. Investors reward growth. Competitors spend aggressively because nobody wants to be left behind. Infrastructure gets built. Talent becomes incredibly expensive. Expectations become enormous.
For a while, almost nobody wants to be the person in the room asking the boring questions.
How much is this costing us? Where is the return? When will this investment generate positive cash flow? What happens if demand doesn't grow as quickly as projected? What are the risks?
And perhaps the most important business acumen question of all: Is the next dollar we invest going to create more value than the last dollar we invested?
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