Robert Brodo

Robert Brodo is co-founder of Advantexe. He has more than 20 years of training and business simulation experience.
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Recent Posts

Three Business Acumen Impacts of Work-Life Integration

By Robert Brodo | Nov 4, 2015 10:25:40 PM

Business leaders around the world are struggling with the challenges and opportunities of presenting their employees with what they think is a reasonable and realistic work-life balance.  Can leaders in the global 24/7 business world who are trying to achieve stretch goals coach, mentor, and lead employees who want to work hard but also need family time, social time, and workout time?  I believe that one of the reasons leaders struggle is that the term “work-life balance” implies and assumes there has to be trade-offs; that it is an either or proposition.  This past week, I had the privilege of working with a group of emerging leaders who shared that this is quickly becoming their top worry as the next generation of employees is entering the workforce.

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The Loss of A Value Proposition

By Robert Brodo | Nov 3, 2015 3:57:50 PM

 10 Products American Consumers Suddenly Aren’t Buying Anymore

Business professionals around the world need business acumen skills to thrive and survive. One of the many elements that incorporates the competency of business acumen is the ability to utilize business economics skills to assess and understand markets.

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Business Acumen Case: The Green Mountain and Coca-Cola Partnership

By Robert Brodo | Nov 3, 2015 3:38:45 PM

 

Strategic Adjacent Market Expansion

We are still getting great feedback from our blog on the Super Bowl commercials. One of those commercials – SodaStream’s “Sorry Coke and Pepsi” – generated some of the top buzz on Sunday night and into Monday morning. The value proposition of SodaStream is make-your-own soft drinks.

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The Water-saving Toilet Handle - What's it'sValue Discipline?

By Robert Brodo | Nov 3, 2015 3:30:41 PM

The Water-Saving Dual Function Toilet Handle: Product Leadership, Customer Intimacy, or Operational Excellence?

Some of the nicest things about publishing a blog a couple of times a week to several thousand current and former Business Acumen skill building engagement participants are the ongoing relationships and the opportunities for continuous learning.

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