Robert Brodo

Robert Brodo is co-founder of Advantexe. He has more than 20 years of training and business simulation experience.
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Recent Posts

Five Business Acumen Tips to Make You Indispensable

By Robert Brodo | Jul 11, 2023 9:01:18 AM

Part One of Advantexe’s Making Yourself Indispensable Series

As we enter the second half of 2023, there is a noticeable difference in the domestic and global business ecosystems. A year ago, you probably heard of people being let go from their jobs. Today, you probably know someone directly. It’s been startling.

As we look at the economy, the foundational business indicators are in front of us:

  • The Gross Domestic Product (GDP) is slow and decreasing
  • The jobless rate is still low, but the amount of new jobs added is decreasing and the number of layoffs is increasing
  • Consumer spending is decreasing
  • Capital expenditures of businesses looking to grow are decreasing
  • Inflation isn’t going anyplace soon

Based on these data and the research that Advantexe does every day working with more than 60 global clients, we believe that it is safe to forecast the second half of 2023 is going to be challenging and the expectations of businesses in terms of the contributions and productivity of employees is going to go up. There is something you can do to make sure you can do to help... become indispensable to your organization. Indispensable means that your company, business unit, and team simply can’t live without you.

By becoming indispensable, you position yourself as a valuable asset the company cannot afford to lose. This not only enhances job security but also opens doors to numerous opportunities for growth and advancement. When you consistently demonstrate your expertise, reliability, and a strong work ethic, you establish yourself as a trusted resource that colleagues and superiors can rely on.

While there are many skills and capabilities that can make you indispensable, we are providing this three-part blog series which focuses on the core and foundational capabilities of;Business Acumen, Business Leadership, and Strategic Business Selling. These three capabilities make up the majority of the skill sets organizations need to be successful and having them can put you on the path of becoming indispensable.

Part one of our three-part series on making yourself indispensable to your company focuses on the importance of building, at the very least, foundational Business Acumen skills. Business acumen is defined as understanding how a company makes money, how your company makes money, how your customers make money, how your competitors make money, and executing a strategy to win in your chosen markets.

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How to Implement Equitable Psychological Safety

By Robert Brodo | Jul 6, 2023 8:25:55 AM

Authors Note: This and all blogs that I share are 100% written by me and do not include any content generated by an AI search engine. In our blog posts, I try to share real-world practical insights that are based on the unique experiences and intellectual property of our organization.

I had a fascinating discussion with a session leader this week while interviewing him for a custom business leadership simulation. The business leadership simulation is going to help build advanced leadership capabilities and one of the competencies it focuses on is creating an environment of psychological safety. My question was fairly straightforward; “Will you share with me a story or an experience where you or another leader did a great job of creating a culture of psychological safety.”

The leader paused for a moment and asked if I wouldn’t be offended if he slightly changed the wording of my question to include “equitable psychological safety.” I thought for a moment, because over the past few years while we have all been learning about psychological safety we’ve been taught that it is an important foundation for creating and maintaining equity and inclusion on teams and within organizations. But I think this leader was saying something different so I asked him if equitable psychology safety is different from psychology safety that supports equity and inclusion.

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Sales Professionals: Don’t Embrace Rejection, Overcome it!

By Robert Brodo | Jun 27, 2023 8:06:03 AM


Something dramatic has happened to sales professionals around the world. Over the past six months, I have been working on several large global sales training engagements and I have noticed that a significant number of business-to-business sales professionals who once managed a portfolio of accounts and had the responsibility of growing those accounts through maintaining them and then looking for new opportunities have given up on new sales development.

I’ve been told by their managers and the sales professionals themselves that they simply are refusing to do new business development. What was once a hybrid of both farming and hunting has now evolved into an either/or role. Either you are a farmer and take orders from existing relationships, or you are a lone wolf hunter going after new business, bringing it on, and handing it off to a service team. The middle has gone away and in my opinion, that is a shame for everyone involved but most specifically the customer who can benefit from the experience and value that a true sales professional can add to an account.

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How Do Businesses Define Quality?

By Robert Brodo | Jun 14, 2023 7:57:32 AM

It seems like a simple question until you try to answer it.

Last week, a client and I were working on the design for a custom business simulation to teach Business Acumen skills to the top 150 leaders and one of the issues she was struggling with was how to share with the executive leadership team the way we are going to train the participants on the topic of quality.

This blog is an interesting summary of the findings and hopefully is of interest to you as you continue to build your business acumen capabilities.

Quality vs. The Perception of Quality

One of the first things I shared is that we must start the definition process by collectively establishing an understanding that there is a significant difference between intrinsic and benchmarked quality and the perception of quality. In its purest technical form, an organization can measure quality to some sort of defined benchmark. But that benchmark is going to be arbitrary and at best based on a combination of science and objectivity.

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ATD23 Insights: Skills for Leading to Exceed Expectations

By Robert Brodo | Jun 6, 2023 7:53:01 AM

I have had the opportunity to reflect on a very successful and interesting experience during my time at the recent #ATD23 conference in San Diego, California.

A few of my observations include:

In-person meetings and conferences are back – There were over 9,000 attendees at #ATD23 and you could feel the energy and appreciation for the freedom to explore and learn about leadership and talent development.

There is a lot of pent-up demand – Between the pandemic and the uncertain economic environment, many organizations have been treading water in terms of bold, new innovative ways of building capabilities. Now, many key decision makers are actively and aggressively looking for new solutions.

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