Like many other industries, the food industry is going through significant changes in the ways companies go to market, attract new customers, and grow the business. It is clear that long-term success is totally dependent upon strategies that deliver the right message and value proposition to an expanding customer base.

The team of dedicated consultants at Advantexe is like most consumers; we are very uncomfortable being tracked by third party organizations through our mobile phones. And until recently – when we began researching for this blog - we didn’t really have a good idea of what is going on behind the scenes regarding tracking.  However, a Bloomberg BuisnessWeek’s article about Apple has us thinking about business strategy, business innovation, product leadership, and the intersection of strategy execution with personal privacy and the future of relationships that retail stores are going to have with their customers.

“I’d be a detail freak too if I had the time…”

As readers of this blog know, much of the content shared originates from real-world scenarios, conversations, and work with our clients as we design, develop, and deliver simulation-centric learning solutions.

Apple has announced that it is launching the iWatch in October on or about the same time it launches the iPhone 6. Over the weekend, Apple quietly announced that they have hired a TAG Heuer executive to become head of sales. What an interesting lesson in strategic learning. TAG Heuer is part of the luxury goods company LVMH which owns such iconic brands as Louis Vuitton, Moet Hennessey, Fendi, and Dom Pérignon.