Robert Brodo

Robert Brodo is co-founder of Advantexe. He has more than 20 years of training and business simulation experience.
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Recent Posts

Revisiting the Concept of Product Features as Value Drivers

By Robert Brodo | Dec 6, 2016 8:31:17 AM

One of the most important concepts participants learn about when going through an Advantexe Business Acumen skill-building workshop is that differentiation of products/services is how you execute a strategy and attract customers.  Differentiation through product development is a controllable investment that companies can make and typically focus on such as enhanced:

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3 Quick & Critical things to Remember about Selling in the Digital Age

By Robert Brodo | Dec 2, 2016 9:48:38 AM

This week’s travels took me to several different states for deliveries and meetings with clients regarding their business challenges.  One of the things that I try to do as a time and project management discipline – and also as fodder for my blogs – is to review my notes and observations from these interactions with clients to look for patterns and weak signals of potential disruption.

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Why Change Efforts are Still Failing; It’s Not What You Think

By Robert Brodo | Nov 30, 2016 8:35:32 AM

It’s been almost 10 years since John Kotter published his excellent and well-respected Harvard Business Review article detailing his hypothesis and rationale for why change efforts fail.  In his work, Kotter states that 60%-90% of all change efforts fail and the reasons for this failure rate is a combination of factors including:

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Another Business Acumen Thanksgiving: Thankful or Worried?

By Robert Brodo | Nov 22, 2016 8:01:30 AM

Several years ago, at the suggestion of a client, I published a blog called A Business Acumen Thanksgiving 2014; Thankful or Worried?  I received a lot of positive feedback so I thought it would be a great idea to take a look at 3 business acumen factors impacting businesses’ around the world Thanksgiving 2016.  As a reminder, I look at the issue, what we should be thankful for and what we should be worried about.

So enjoy a safe and healthy Thanksgiving weekend in the US and don’t let your brain turn into a pile of sweet potatoes! Please feel free to comment or leave a message!

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The Talent Development / Time Management Conundrum

By Robert Brodo | Nov 17, 2016 8:27:33 AM

In today’s volatile, uncertain, complex, and ambiguous business world where there are not enough hours in the day to even come close to accomplishing our goals and objectives, the question of how much time leaders should devote to talent development is a continuous challenge that is impacting short and long term business performance.

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